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What is fashion promotion and communication?

What is fashion promotion and communication?

The Fashion Communication and Promotion pathway focuses on how fashion can be communicated and promoted through different media. The curriculum includes graphics, branding, styling, film, photography and digital platforms. This offers you, as communicators, first-hand insight into fashion design in the making.

What can you do with a fashion communication degree?

As a fashion communication graduate, you could go into a variety of professions across the fashion industry. These include art direction, fashion film, social media, advertising, marketing, copywriting, photography, event management, styling, social media, branding and more.

What is fashion and communication?

It includes creating and facilitating communication for the fashion industry; verbal, written, visual or audiovisual. It includes a consolidated study associated with different areas such as advertising, public relations, fashion journalism, visual merchandising, styling, photography, display, creative writing, etc.

What is fashion promotion?

Fashion promotion is a key element of the marketing mix. Promotional activities such as advertising, public relations and sales promotions are used to build a brand’s status, enhance perception of a brand, increase desire for products, raise awareness of what’s on offer and inform consumers about benefits or services.

Why is fashion communication important?

Fashion communication is important for creating a unique brand identity. It helps brands to gather maximum visibility and attract more customers. So, if you want to explore a new and lucrative avenue in the fashion industry, you can choose fashion communication.

What is taught in fashion communication?

The curriculum includes areas such as graphic design, visual merchandising / retail experience design, exhibition and display design, event management, photography, styling, advertising, public relations and creative writing specific to fashion and lifestyle industry.

Is fashion communication a good career?

Fashion communication is one of the fastest growing sub- fields in the fashion industry. It combines various facets of the lifestyle industry with the fashion industry, and hence is one of the most exciting and creative career options today.

What is fashion promotion and marketing?

Fashion Promotion and Marketing graduates are highly sought after and go on to work in areas like styling, brand management, events, graphic design, trend forecasting and marketing. You will learn how to generate innovative ideas for campaigns, content creation and brand development.

Which is better fashion designing or fashion communication?

Though fashion communication and fashion designing might sound synonymous terms, they are totally in contrast to one another. Fashion designing mainly focuses on the designing aspect, whereas communication focuses on how to promote fashion through different social media platforms.

Who is LCF fashion public relations and communication student?

#LCFClassOf2020 is a dedicated showcase of LCF graduate work across channels. The takeover will lead into the launch of the world’s largest digital platform of fashion, design, communication, art and performance graduates. LCF Fashion Public Relations and Communications student Poppy Livermore talks about her work with NOW Gallery in London.

Is there a BA in fashion marketing and communications?

The two year accelerated BA (Hons) in Marketing & Communications offers a comprehensive and in-depth insight into the many different aspects of marketing in the fashion industry. You will graduate with the skills and knowledge to ensure your success in a future marketing role within the fashion industry.

What to expect from fashion media and promotion course?

There will be a strong emphasis on fashion communication and media learning. You will also develop professionally by taking part in an industry placement and completing a self-reflecting audit which will help in the curation of your creative portfolio.

Which is true about fashion marketing and communication?

Offering a combination of theory and practice, Fashion Marketing and Communication is full of international case studies, practice-based examples and interviews with scholars and practitioners in the fashion and communications industry.