Helpful tips

Does Capital Radio have ads?

Does Capital Radio have ads?

Capital radio reaches 7.8 million people every week across the U.K through 11 regional stations. We grant direct advertising access across every Capital radio station allowing your business to be able to advertise nationally or regionally at the lowest rates in the UK.

Is radio Good for advertising?

Radio is an effective advertising medium because it’s 100% audio-based. The advertiser’s message can resonate in the consumer’s ears with proper voice acting, sound design, and copy. A radio ad is cost-efficient, targeted, easy to track, and extremely effective if done properly.

How much does it cost to advertise on radio UK?

As a rule of thumb, radio advertising is charged at a rate of approximately £2 per thousand listeners at one time. To clarify, if a show has 100,000 listeners at 10am, then buying a 30-second spot at that time will cost you £200. The late show’s 10,000 listeners at 11pm would only cost £20.

How much is a 30-second ad on TV?

Average TV Ad Broadcasting Costs For local television stations, advertisers can expect to pay a minimum of $5 per 1,000 viewers for a 30-second commercial. Based on data provided by Adage, a 30-second spot broadcast nationally averaged around $115,000 in 2020.

What are the types of TV advertising?

They are:

  • Topical Video Commercials. These types of TV commercials are quick highlights of the products or services that a business offers.
  • Image Video Commercials.
  • Testimonial Style Commercials.
  • Performance Proof Commercials.
  • Comparison Commercials.
  • Convincing Commercials.

What are the disadvantages of radio advertising?

Like any other medium, radio too has certain limitations. These include lack of a visual element, audience fragmentation, limited research data, limited listener attention, and clutter.

What are the advantages of radio over television?

Radio

  • Low cost: Radio advertisements are typically cheaper than television ads.
  • Flexibility: Advertisers can target listeners based on time, geographic location, channel and program.
  • Vast coverage: Radio programming has millions of listeners nationwide.

How much does a 30-second TV ad cost in UK?

A 30-second slot on daytime TV can cost between £1,000 to £2,000 peak rates for shows such as Hollyoaks and Catastrophe are around £10,000 to £20,000.

Who is the target audience for Capital Radio?

58% of those who tune in to Capital are aged between 15-34and make up the main target audience for the station. This young and desirable audience is often hard to reach, however we have a wealth of experiencedelivering messages that will make an impact.

How many people listen to Capital Radio each week?

Capital radio reaches 7.8 million people every weekacross the U.K through 11 regional stations. We grant direct advertising access across everyCapital radio stationallowing your business to be able to advertise nationally or regionally at the lowest rates in the UK.

Who are the presenters on Capital Radio UK?

Capital is the UK’s No.1 Hit Music Station, playing the biggest hits from the hottest hit music artists, broadcasting nationally. Presenters include Capital Breakfast’s Roman Kemp, Sian Welby & Sonny Jay, Will Manning, Aimee Vivien, Jimmy Hill, Rob Howard and Marvin Humes.

What’s the ROI on advertising on Capital Radio?

Check out our Capital Advertising FAQ’s page to see if we can already answer your question. Radio produces £7.70 revenue ROI for every pound spent – Second only to TV overall and higher in several product categories including retail, finance, travel and automotive.